Website Design & Development

To make sure your design and development is on the right track, gathering project and client information is critical. If we don’t have a clear idea of ​​what we’re working on and what the requirements are, we won’t be able to provide the right solution. So, get ready to answer some questions:

• What is the purpose of the website?
• What type of website/app will it be – informational, commercial, product, or service-based?
• What is your target audience?
• What do you expect from the look and feel?
• How and what will the website generate for your business?
• What features do you expect from such an application?
• What are some features you wish to include?

If this step is ignored, all other stages of web development will become irrelevant and will not be able to give the desired results.

The planning phase includes developing a strategy for all aspects of the website, including design, technology, content, and marketing. Based on the information collected and analyzed in the last step, informed decisions are made about the structure and functions of the website. In the Planning phase, a dedicated team is formed with each member having a defined role and delegated with clear tasks. Deciding on the content structure, wireframe (schematics and rough designs), choosing the technology stack and software development methodology are important decisions to take before website creation.

Creating a sitemap, estimating deadlines, determining deliverables, and allocating resources are also important parts of the planning phase.  Finally, you must make a decision about the branding of your website before moving on to the design phase.

The web design phase includes designing the layout of the website and brings creative UI-UX designers to the forefront. The layout involves designing a rough sketch, to get a feel of the design of the website. The purpose of a layout is to present an information structure that allows you to visually familiarize yourself with the content and basic functions.

The wireframe created in this step is converted into buttons, tabs, menus, dashboards, color themes, typography, and graphics to create a basic website layout. 

After all, content is king. If you can’t communicate with your customers and readers, no amount of fancy typography or design will help you. Creating a communication channel through the user interface is the main goal of the content creation stage.

Content writing involves providing relevant information about your company in an easy to understand and attractive way. Adding calls to action, creative headings, formatting, editing lines, writing and updating texts occurs throughout the cycle of web development. In this step, the branding and marketing of your site or web application is developed, and you can define the goals of your site through content writing.

Content is the only way to interact with end users and turn them into customers, so we pay due attention and focus on user problems and what solutions we can offer.

This development phase includes the actual creation of the website. At this stage, the development of the client and server parts of the website is carried out. This is the most time-consuming part of the website development cycle.

Front-end Web Development

The web design done in the early stages turns into interactive elements on the web page. Web designers integrate components and features into the web framework using a variety of frameworks and development tools.

Back-end Web Development

This phase includes the development of the actual functionality of the web application. While the front end designs the visual elements that work on the user side, the back end encodes the instructions so that each element performs the necessary functions. The server side includes the process of developing a server application, creating databases, writing application logic, and integrating server and client functions.

The QA team meticulously performs repetitive testing methods such as unit testing, stress testing, integration testing, and load testing to verify the functionality, usability, compatibility, and performance of the web application.

Other than that, making small additions like plugins and SEO optimization to ensure a smooth rollout. Test engineers and developers work together in a loop until the QA team confirms that the final website is ready to be deployed to customer.

Once we get approval from the QA team, the website or app is finally ready to be deployed. The application will be hosted on a web server and made available to viewers. But the work is not finished. Continuous feedback from user interaction lets you and us know areas for improvement. Accordingly, the web application development cycle is carried out to make the necessary changes.

In addition, regular maintenance and updates are absolutely essential to keep the site running smoothly and attracting new users.